3–5 weeks•$15,000–$50,000

MDM Foundations

Teams needing a single source of truth for core entities require master data management foundations. We define data domains, establish ownership and governance models, and create an MDM roadmap.

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Why MDM Foundations Matter

Master data management is critical for organizations that need a single source of truth for core business entities. Without clear ownership, governance, and domain definitions, data quality issues multiply and reporting becomes unreliable.

This service is perfect for teams needing a single source of truth for core entities. We define master data domains, establish ownership and governance models, and create a clear roadmap for MDM implementation.

Key Facts & Examples

MDM Business Impact

Organizations with mature MDM programs see 25–40% reduction in data quality issues, 30–50% improvement in customer data accuracy, and 20–35% reduction in operational costs from data inconsistencies. Poor master data quality costs organizations an average of $15 million annually.

Common Master Data Problems

  • Customer Data Duplicates: 15–25% of customer records are duplicates across CRM, marketing, and support systems, causing revenue reporting errors and poor customer experiences
  • Product Data Inconsistencies: Product information varies across e-commerce, ERP, and inventory systems, causing order fulfillment errors and inventory discrepancies
  • Location Data Errors: Inconsistent location data across systems causes shipping errors, delivery delays, and compliance issues
  • Reference Data Conflicts: Currency codes, country codes, and classification systems vary across systems, breaking integrations and reporting

Real-World Example

A B2B SaaS company had 22% duplicate customer records across Salesforce, HubSpot, and their billing system, causing $450K in lost revenue from incorrect account assignments and $180K in wasted marketing spend on duplicate contacts. After MDM foundations, they reduced duplicates to 3%, improved account assignment accuracy by 85%, and recovered $380K in annual revenue.

How It Works

A structured process tailored to this engagement

Domain Assessment

Identify and map master data domains and their relationships

Governance Design

Define ownership, stewardship, and governance models for each domain

Roadmap Creation

Create prioritized MDM roadmap with implementation phases

Stakeholder Alignment

Align stakeholders on ownership, processes, and next steps

What You'll Receive

Clear, actionable deliverables

Master data domain analysis

Data quality assessment

MDM governance framework

Data ownership and stewardship model

MDM architecture and platform recommendations

MDM implementation roadmap

Good Fit If

  • One domain focus
  • Stakeholder alignment sessions
  • Remote sessions only

Outside Scope

  • MDM platform implementation

Ready to Get Started?

Let's discuss how MDM Foundations can help your team achieve your goals.